LAND-TO-SEA INITIATIVE

ENCOURAGING BETTER LAND PRACTICES
ORCA’s Land to Sea InitiativeTM is the next step in achieving ORCA’s mission to protect and restore marine ecosystems. Too frequently, we have witnessed scientific presentations on water quality given to concerned citizens filled with dire predictions of toxic algal blooms, loss of species diversity, and a decreased quality of life for coastal communities. Unfailingly, the response is, “What can we do to be a part of the solution?” The response is typically a lukewarm referral to a website that is both unhelpful and uninspired. ORCA’s response instead is ACTION.

In response to these citizen requests, the Land to Sea Initiative will deploy an environmental auditor to identify areas of improvement that a resident can make in their own home. These include changes in behavior, as well as landscaping and energy efficiency improvements. Furthermore, these recommendations will be followed by referrals to licensed professionals and assistance identifying and receiving economic incentives. ORCA will publicize the efforts of these proactive citizens by coordinating press releases and hosting award ceremonies, which serves both to recognize worthy individuals for their environmental stewardship and promotes the Land to Sea initiative throughout the community.

ORCA recognizes that Kilroy has a potential beyond being a powerful informational tool. The publicity and education surrounding its deployment has already caught the interest of the citizens who see a problem with our current exploitation of our coastal resources and want to be a part of the solution. The Land to Sea Initiative provides those citizens with the guidance and support they need to make measurable environmental improvements to their lifestyle and promote others to do the same.